TIMEFRAME
April 2025 — Present
SKILLS
Creative Direction
Brand Identity
Social Media
Environmental Design
OUT SPORTS LEAGUE
OUT Sports League is a gay, lesbian, bi-sexual and transgender recreational sports league that serves the Central Florida community. As the Co-Chair and Marketing Officer of the OUT Sports League Social and Philanthropy Committee, I'm the brain behind all creative direction for additional events, outside of our sports leagues, that OUT puts on for our community of queer athletes. I also create the social media plan and manage the marketing roll out for each event.
Each event has a completely unique branding concept and direction, while still coinciding with the visual themes of OUT Sports League that are bright, colorful, campy, and inclusive. Because event marketing also only exists for a short amount of time, it is great practice in using marketing trends and popular visual themes, whereas many of my other projects have to be a bit more timeless and evergreen.
CAMP OUT
Camp OUT is summer camp-inspired event that offered participants a nostalgic camp experience featuring activities like crafts, tug of war, potato sack racing, tie-dye and more. We aimed to provide our participants with a community and friendship based event that reclaims the summer camp experience, free of the insecurity or nerves that may have come with being an LGBTQ+ child growing up.
In terms of branding, I wanted to incorporate a hand made feeling and bright colors that would evoke the feeling of summer camp as a kid.
OUTSGIVING
In November of 2025, we hosted the OutsGiving Food Drive Derby in support of The Pride Pantry at The LGBT+ Center Orlando. Every team within OUT Sports League competed against eachother to see who could donate the most items. The team with the most points by the end of the season wins the Charity Champion Award!
HALLOUTWEEN
HallOUTween is our annual OUT Sports League Halloween party. In 2025, it felt that many trends were inspired by vintage Halloween decorations and classic costumes, so I wanted to include that aesthetic in our HallOUTween branding, while also including a fun gay twist!
SUNS OUT BEACH BASH
Suns OUT Beach Bash was 2026's OUT Sports League's annual beach day. I wanted the branding of this event to encapsulate that the day would be fun, summery, and inviting.
